How Reality TV Filming Locations Impact Local Tourism

How Reality TV Filming Locations Impact Local Tourism

The most notable example of a reality TV hotspot boosting the local economy is the immense success of HGTV’s Fixer Upper. Premiering on HGTV in 2013, the show depicted the renovation and redecorating business of married Texas couple Chip and Joanna Gaines. Fixer Upper became an unprecedented phenomenon for the network by drawing millions of viewers per episode, and the couple’s signature architectural style of shiplap and wainscoting popularized the “farmhouse chic” style of the late 2010s that brought their Magnolia lifestyle brand national prominence.

1